I build AI-firstmarketing systemsthat actually ship.

It started at BYU AdLab, where I learned that marketing was really just applied psychology with a spreadsheet. I ran real campaigns for real clients and realized I was better at this than most people with 10 more years of experience.

From there I went independent. Under Freshlime Media I worked with 30+ brands over 10 years — startups, agencies, nonprofits. You learn a lot when you're accountable for results and there's no one else to blame.

Leadgenix taught me SEO and CRO at scale. I managed six-figure monthly ad budgets, ran link acquisition campaigns, and built reporting systems before “AI workflows” was a buzzword.

Now I'm operating at two companies simultaneously — building the marketing engine at Vibrant Wellness while co-owning Pickled Court and rolling out a franchise. I also build the AI agents that make both possible.