I build AI-firstmarketing systemsthat actually ship.

It started at BYU AdLab, where I learned that marketing was really just applied psychology with a spreadsheet. I ran real campaigns for real clients and realized this was what I wanted to do.

From there I went independent. Under EBP Designs I worked with dozens of brands over the years — startups, agencies, nonprofits. You learn a lot when you're accountable for results and there's no one else to blame.

Leadgenix taught me SEO and CRO at scale — running large-scale paid and SEO campaigns, link acquisition, and reporting systems before “AI workflows” was a buzzword.

Now I'm operating at two companies simultaneously — building the marketing engine at Vibrant Wellness while leading Pickled Court as CEO through a franchise rollout. I also build the AI agents that make both possible.